PLAY IT uses cookies and other techniques such as JavaScript and web beacons on its website and related sites (hereinafter the 'website'). Because we want to guarantee your privacy and improve the usability of your visit(s) to our website, we think it is important that you know how and why we use cookies. Below we try to provide as much information as possible about the use of these techniques, including cookies by PLAY IT.

Who is responsible for processing your data?

PLAY IT BV with its registered office at Nelson Mandelaplein 2, 8500 Kortrijk, registered in the Kortrijk Register of Legal Persons under number 0671.574.550 is the data controller as described in this cookie policy.

What are cookies?

Cookies are small, simple text files that your computer or mobile device stores when you use our website.

What are the other techniques?

JavaScript and Web beacons are standard Internet techniques that, along with cookies, allow a system to collect information (JavaScripts), store it in small, simple text files (cookies) and then send it (Web beacons). Cookies and other techniques are used on virtually all existing Web sites. For example, by using cookies and other techniques, we ensure that:

  • Making browsing the website more fun and easier for you
  • You do not receive or have to enter the same information every time you visit our website
  • We can measure how our website is being used and where we can still improve it
  • We can recognize which device you are using when you visit us
  • We may (have) record how often an ad is shown in order to better tailor ads to your needs and interests, and to prevent you from seeing the same ad over and over again

Third party cookies

Third-party cookies are also set through our website. The use of cookies by other companies is subject to the privacy and cookie policy of the relevant company.

What cookies do we use? In brief:

Functional cookies or necessary cookies

Functional cookies ensure that our website functions correctly e.g. Your browser settings are saved so that you can view our web store optimally on your screen.

Analytical cookies

With analytical cookies, we collect statistics about the use of our website by users with the help of third parties. By measuring website usage, we can continue to improve our website for the benefit of our users.
The data stored includes the following:

  • The IP address, which is made anonymous
  • Technical characteristics such as the browser you use (such as Chrome, Internet Explorer or Firefox) and the resolution of your computer screen and what device you use
  • From which page you arrived at the web title
  • When and how long you visit or use the website

Third-party social media cookies

Social media cookies are cookies that enable functionalities of social media websites. Examples include a YouTube video accompanying a presentation of a project, use of Google Maps or a "like" button for Facebook.

Browser Settings

If you do not want websites to be able to store cookies on your computer, adjust your browser settings. You will then receive a warning before any cookies are placed. You can also adjust your settings so that your browser refuses all cookies or only third-party cookies. You can delete cookies that have already been placed. Please note that you must adjust the settings separately for each browser, device and computer you use. We would like to point out that if you do not want to use cookies, unfortunately we cannot guarantee that our web store will work properly. It may be that some functions of the web store are lost or that you cannot see certain pages at all. In addition, refusing cookies does not mean that you will no longer see advertisements. It's just that the ads will no longer be tailored to your interests and will be repeated more often. How to adjust your settings varies from one browser to another. Click on one of the icons below to go directly to your browser manual or consult the help function of your browser if necessary.

If you want to disable cookies from specific parties, you can do so at

PLAY IT's privacy policy.

With the use of some cookies, personal data is also processed as you have read above. You can find more information about how PLAY IT handles your data in our privacy policy.